WOODBURY, NY – Suzanne Cohen is the brand new chief advertising and marketing officer for house furnishings firm Kravet, Inc.
As the most recent member of the chief workforce, Cohen will report back to Cary Kravet, president and CEO. With twenty years of expertise, she’s going to lead the advertising and marketing workforce in model technique, digital efficiency, buyer engagement, licensing initiatives and past.
“Advertising and marketing must have an ascendant position in our firm whereas embedding itself broadly and deeply into most useful disciplines,” stated Cary Kravet. “Our objective in filling this expansive position was to search out somebody totally schooled in luxurious advertising and marketing, a number of model speaking and extremely customized concentrating on. Suzanne’s background in luxurious hospitality makes her nicely suited to this position. She possesses the fitting mixture of an information pushed strategy with a robust potential to elucidate compelling tales.”
Most not too long ago, Suzanne was the CMO for The Ironman Group. Previous to that she served as a VP of Advertising and marketing at Starwood after which Marriott, main model methods for the Americas for his or her luxurious degree manufacturers together with the St. Regis, The Ritz Carlton and Version accommodations.
“It’s with nice pleasure that I be part of the workforce at Kravet,” Cohen stated. “My expertise within the luxurious hospitality trade, and my ardour for personalizing buyer relationships aligns with Kravet‘s dedication to distinctive service. I stay up for working with the Kravet advertising and marketing expertise to encourage our clients, whereas additionally taking a look at methods to drive new enterprise alternatives.”
Kravet Inc., is a house furnishings firm established in 1918. This fifth-generation household enterprise distributes materials, furnishings, wallcoverings, trimmings, carpets and equipment. Kravet Inc. owns Kravet, Lee Jofa, GP & J Baker, Brunschwig & Fils and Donghia.